Updated September 28, 2026
What is Audience?
In short
The kind of customer each account is built for, from business-only accounts to travel cards.
An audience is the group of people an account is built for, and it settles who can open one. Checking it first saves the paperwork of an application that is turned down. ABN AMRO Zakelijk serves business customers only, while Advcash (Advanced Cash) Card is aimed at travelers, a different need entirely. A business account and a travel card rarely suit the same person, and the pricing and documents attached to each differ to match.
Sources
- volet.com, checked September 26, 2026
- abnamro.nl, checked September 26, 2026